The Fundraising Activities Of End Citizens United

All the online fundraising solicitations of End Citizens United are flowing through ActBlue. This is a web hub. It has been designed in a way that makes it easier for Democrats as well as liberal groups to raise money online. Once anyone tries to contribute to this PAC, the donor is taken to an ActBlue page. Here the person can decide to make the gift a recurring contribution or a one-time pledge.

Their email headlines are designed to grab the attention of the recipient. Basically, all these are highly common fundraising tactics among candidate campaigns as well as party committees. Besides, there is always the option of unsubscribing from the email list of End Citizens United.

In addition, ActBlue will clearly alert the donors in case they sign up for a recurring contribution as soon as they have completes their donation. This helps to alert those donors who may have unintentionally signed up for this type of monthly gift so that they can cancel this option at any point down the line.

End Citizens United would want that people should stay engaged to it. But still, it would like to give absolute power to its donors so that they can stop donating whenever they want.

Out of the collection, End Citizens United has the biggest aggregate expense of $1.7 million. That has been paid to rent email lists from various liberal organizations that include, besides Care2 as well as Ready for Hillary PAC, along with several progressive media outlets like The Nation, and The American Prospect as well as AlterNet. In addition, this PAC has donated $458,500 to the candidates endorsed by it besides various other Democratic Party committees. In this way, it intends to promote its campaign.

In fact, End Citizens United has already committed that it would like to lower the amount of funds of the group that is going to consultants. It should be close to 30 percent so that a larger amount can be directed to candidates and for supporting them.

The PAC also clarified that they have started almost a year ago from zero. Hence they had to invest in infrastructure, and in bringing in people to the table. This will definitely go down in the future.

All these changes are already underway. Initially, the consultant payments constituted nearly 70 percent of the total expenses of End Citizens United. During the first quarter of 2016, these expenses came down to 42 percent.

One candidate being endorsed by End Citizens United who has strong campaign finance credentials is former Sen. Russ Feingold.

This PAC chooses the candidates to back, based on a questionnaire which asks if they oppose the Citizens United decision of the Supreme Court.

Learn more about End Citizens United:

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