Posts in Category: Public Relations

Fighting Bad Online Publicity With Darius Fisher

With so much of our time spent on the internet it makes a whole lot of sense that we’ll end up having some rather sensitive data online. For the most part people don’t seem to understand how important their privacy is when it comes to securing online materials, and this often leads to data leaks that damage the reputations of people involved. Status Labs is an online reputation management company that specializes in shutting down viral problems on the internet by utilizing different specialties. Their president and CEO, Darius Fisher, compiled a list of useful tips in the event of a photo data leak.

The first thing that people need to do, according to CEO Darius Fisher, is to quickly take stock of the situation. If you are a public figure or the head of a company in the public spotlight you need to immediately take ownership of the unfavorable photo. Look to public relation experts or crisis management gurus to help guide you to a plan to help your company out. This is typically where a company like Status Labs would jump in and get involved.

After you’ve assessed the situation in its entirety it is time to be proactive. You’ll want to start looking to where this unfavorable photo is being hosted. You can contact web administrators directly and request that they remove the photo from their servers. Most hosts don’t want to cause trouble and will end up doing so at a simple request. If an administrator proves to be difficult then Fisher suggests turning to an attorney in order to write up a DMCA take down request. This request puts an emphasis on how serious you are about getting the image taken down and is typically enough to make the photo vanish.

Now that you’ve gotten the situation at least slightly under control you need to start engineering things back in your favor. Fisher suggests that you utilize SEO techniques in order to push the negative image down in the rankings. By creating positive content that is targeted toward your brand you are diluting the bad content, thus allowing you to progress and move on. Simple, right? Check out Darius’ personal website for more information.

The Cleanup Crew

A recent survey done on internet usage showed that people are now shelling out twice as much time online as compared to 10 years ago. The study also showed that an average adult user spends more than 20 hours online in a single week. Today the internet is everywhere thanks to smartphones and other portable devices. Information can be shared across multiple countries simultaneously and in different languages. “With such power comes great responsibility”, as they say. Today, celebrities and other influential entities have to work twice as much to keep their digital reputation intact.
If you’re looking to get your digital reputation sorted, Status Labs is the place to be. Status Labs is an online reputation management, public relations and digital marketing firm. It has its offices set up in Sao Paulo, Austin and NewYork. The goal of Status Labs is to help the client look good in online search results and to grow their sales using public relations strategies and digital marketing.
At the helm of Status Labs is Darius Fisher. Darius Fisher is a co-founder and the current president of Status Labs. The Vanderbilt University graduate has helped institute the company’s strategic vision, recruit its international and domestic team and also created openings to build trusted partnerships with other agencies. Status Labs attends more than 1500 clients globally in over 35 countries who include political figures, CEO’S, fortune 500 companies and other influential names.
Prior to Status Labs, Fisher was a copywriter and Political consultant before leaving for greener pastures. Fisher was named on the 2015 “Innovation 50” list that recognizes top digital communication and PR stars. Fisher was also featured in an article on PR week regarding him as the call to guy when things go digitally wrong. The article also accredits him as the second chance giver for politicians, public figures, executives and to over 1500 of his clients.
Fisher is quite accomplished in what he does and has been regarded as the Olivia Pope of the web. He has helped develop the staff and built a distinguished name for himself while doing what he loves best. His achievements have been celebrated across 35 countries by his diverse clients and admired by most. A reputation built for a thousand years may depend solely on the conduct of one single moment, and that single moment is all the time Fisher needs. He has made his reputation by helping others build theirs.