Educating Investors Through Newsletters
Financial and investing literacy is sadly at very low levels throughout the world. People seem to so easily get caught up in their daily lives that they forget to research how to properly handle their money. Luckily, there are firms such as Empiricus Research that can help us out with some of this.
Empiricus helps to educate the public about investing through a series of newsletters that it puts out. They are based out of Brazil, but you may have caught wind of them due to their unorthodox approach to investment advice. The Agora, an American company, and Brazilian investors Caio Mesquita, Felipe Miranda, and Rodolfo Amstalden partnered up to form this company, and it has thus far proven highly successful.
Empiricus currently has 350,000 subscribers to its newsletters, and it is looking to increase that number this year. The company wants to both increase its own revenues and also help educate more of the public about how the markets work and why they should be involved with them in the first place. Get Related Information Here.
Brazil is the fifth largest country on the planet by both geographic size and population. However, the country only reached one million investors in its stock markets recently. That is nothing compared to what other countries like South Korea or the United States have done. It seems that there is a disconnect somewhere with the Brazilian public as to why these markets matter so much. That is what Empiricus would like to see corrected.
The numbers may be low currently, but Empiricus is seeing a renewed interest in the stock market among Brazilians, and they hope to foster that interest even farther. Their newsletters are helping to make this happen, and we hope to see more of that success translate into more investors in the Brazilian public.
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